Step 1: Log into your account on www.readmedia.com

Step 2: On your Dashboard click "Build a List"

Step 3: Begin customizing your distribution list

Step 4: Select the area you want to target

Step 5: Select the types of media you want to reach

Step 6: Add personal contacts to your list

Step 7: If necessary, select media recipients interested in specific topics

NOTE: Selecting a topic removes all ordinary news recipients from your

list and targets media interested in ONLY the topic(s) you select.

Step 8: Select “View/Edit” in the “Your List So Far” box to view the individual media outlets and personnel on your list

NOTE: Clicking the “Go Back” Link will take you back to the main list builder screen

Step 9: Click on the “Add to List” tab to add individual reporters, editors or media outlets to your list

NOTE: Clicking the “Go Back” Link will take you back to the main list builder screen

Step 10: Save your list